We believe that students deserve a Business curriculum which prepares them for the economic, digital, fast-paced world they live in. Business Studies sits within the BITE faculty. (Business, IT, Technology, Enterprise)
Business Studies gives young people the skills and abilities to engage positively with the business world. They learn how products and business systems work, the skills that businesses require to thrive, ICT skills digital technologies that business rely on. Students will learn and master these skills and understand how they will help improve the world around them and for them to become a valued member of an economic, digital society.
We thrive to provide opportunities which allow students to develop a knowledge of a range of business terms, understanding and knowledge. Students will grow in confidence through dedicated teaching environments, the latest ICT equipment and software, and specialist teaching.
At the centre of the subject is creativity and enterprise. Business Studies is a subject which draws, develops and implements a range of different disciplines; including mathematics, science, engineering, geography and art. The subject embeds high quality literacy skills through analysis and evaluation techniques.
As students progress to KS4 they can choose an area to study within the department, which for business is Enterprise and Marketing. In this chosen area, the subject allows for deeper study of the business world they live in, potential career opportunities and with the skills developed at KS3 the confidence to task risks, become resourceful, innovative, enterprising and capable citizens. The subjects encourage students to design and make products that solve real and relevant problems, within a variety of contexts, while considering their own and other’s needs, wants and values.
The i Enterprise and Marketing course equip learners with the knowledge, understanding and skills needed to work in the creative digital and business sector.
Curriculum Intent Overview
Our Business curriculum will give the students an opportunity to:
Research and Design
- Engage in an iterative process of design and making;
- Undergo primary and secondary research techniques into a range of clients’ needs;
- Identify and solve their own problems and the problems of specific clients and target market groups;
- Develop products that respond to the needs of clients in a variety of situations;
- Develop and communicate their design ideas using a business plan and sales pitch and business proposal.
Make
- Select from and use specialist digital media tools, techniques, processes to produce a planned product;
- Market and pitch a business proposal to a client;
- Demonstrate knowledge and understanding of and Enterprise and marketing.
Evaluate
- Investigate new and emerging digital technologies;
- Personal project work, analysing how the product fulfils the requirements of the specification and the user’s needs, wants and values;
- Recognise how their product can be modified to better meet its intended aim and target audience.
| Pedagogy | Enrichment | Other general principles |
| Our pedagogy is supported by: A range of visual, auditory and kinaesthetic resources are used throughout lessons; An environment of confidence where students feel they can experiment, make mistakes and tackle their own design problems; Marking and feedback that informs planning and addresses misconceptions promptly; Variation to develop deep and holistic understanding; High levels of expertise students can feel confident to use a range of digital applications and techniques to develop their knowledge and understanding; Regular use of teacher, technician and student led live modelling to demonstrate processes and applications both practically and theory based. | We will enrich our curriculum by: Enabling students to experience the subject out of lessons to try something new; Encouraging students to contribute to the life of the school and the community, by working with ‘real’ contexts to develop their skills and knowledge in Business and Enterprise; Developing partnerships with external providers that extend opportunities for learning; Encouraging students to engage in TV shows that can deepen their understanding of Business and Enterprise in the world around them. | Our curriculum will enable students to: Learn within a coherent and exciting framework which does not limit students ambitions; Develop new skills through a variety of interesting contexts to foster enjoyment Develop a rich, deep and secure subject knowledge; Understand what they are doing well and how they need to improve; Explore the breadth and depth of the national curriculum; Build on their understanding of the importance of British values, including democracy, the rule of law, individual liberty and tolerance and respect; Improve their spiritual, social, moral and cultural understanding to develop confidence in their own financial and economic understanding so that they contribute positively to the life of the school, to their local community, and to the wider environment. |